The Art and Creative Direction of
Welcome to a vibrant collection of 2D concept art, 3D renders, character design illustrations, animation, motion graphics, and experiential prototypes. Explore a charismatic world of creativity developed by the artistry of Bob King.
The following is a collection of digital paintings created to inspire, direct, and rally the team around a creative vision.
The rapid creation and expression of design ideas for the purposes of interaction, entertainment and engagement is one of the most satsifying tasks that I get to perform.
I combine Motion Graphics, Visual Storytelling, and the spirit of the subject matter to craft and provethe viability of compelling and memorable moments.
Match-Three Game Prototype
Big-Time Baseball Match! is a rapid, Unity-based prototype (created with Photoshop, After Effects, and Premiere) that I have created to test the viability of a match-three style game that employs a card collecting reward mechanic while remaining faithful to the structure of the rules of baseball.
Avatar Creator Prototype
Having been a creative leader on the teams that developed the initial "The Sims" and "Spore" franchises, avatar creators are near and dear to my heart. This is an example of an XD clickable prototype and accompanying style mockups that I like to use to direct teams to build polished interactive experiences.
VR Baseball Swing Training Prototype
Using Unity, Maya, and the HTC Vive headset, I led a small team in creating an app designed to teach proper baseball swing technique. The app provides statistical analysis based on volumetric swing data recorded via a sensory system built into a regulation-size/weigh (which included haptics) bat we designed and manufactured.
VR Football Quarterbacking Game Prototype
Using Unity, Maya, and the HTC Vive, I worked with an engineer to develop an 11-on-11 football game that simulated the "2-Minute Drill" scenario where the player was the quarterback facing different defensive schemes using only arm strength, accuracy, and a built-in playbook.
Mobile Digital / Trading Card Games
I started my own LLC called "Cardcore Games" as a think tank development studio to provide a space to explore and prototype my own card game design concepts. I also began to dabble in AR a a potential element that would pair nicely with physical/tabletop card games aas well.
Character Design and Creation
The following is a collection of character designs I created and directed, from initial concepts and backstories to final models and animation.
This was a great period of creative output for me, as I created 25 unique golf characters that each had four different upgrade outfits and accessories – all designed by me. I loved this project!
Environment Building
I have always felt that environments held equal weight to characters in engaging and immersing an audience. Environments should be imbued with characters, personalities, and essences of their own. The exact amount of detail and effort should go into building the physical world as goes into crafting the characters that inhabit it.
UI and Typography
This is an excerpt from a typical 30+ page UI and Typography Style Guide that I create for projects that I direct.
Past Projects
I have enjoyed a long, successful career creating with some of the industry’s most talented people.
Following my passion as a top creative and originator on some of the industry’s best-known franchises continues to be an honor and a great pleasure.
Meet Bob King
A Pittsburgh-born, San Francisco-trained New Yorker, I am a passionate creative, a versatile digital artist, and a studio-level director who has worked for some of the most influential companies in the entertainment industry. I love building teams, mentoring talent, and solving problems visually and creatively. Give me a blank canvas and I will deliver worlds of engaging entertainment!
